Science-led technology for big picture thinking

Footdown is a new category of software that is revolutionising the way CEOs manage their businesses. Unlike overwhelming numbers-based management reporting tools, Footdown uses sensemaking principles to bring ‘just enough’ sense to complex situations to give meaning that can be used to move forward in the here and now.

How does Footdown support CEOs?

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Providing real time performance insights

Cut through the noise and get clarity about how your business is performing right now.

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Helping you manage the unexpected

Get ahead of problems before they happen and be ready to seize new opportunities.

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Supporting digital transformation

Keep DX projects on track for success and quickly identify potential stumbling blocks.

How could you benefit from clearer, quicker insights into your business?

How Sensemaking software works

At Footdown, we’ve brought together science, technology and 20 years’ experience in business leadership to create a groundbreaking tool designed to help CEOs cut to the heart of business performance. Footdown is:

  • Less complicated and more insightful than existing management data
  • Faster, less biased and more cost effective than human consultants
  • More business-issues focused than a traditional employee survey

Here’s how it works…

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1. Measure

First, using 48 instinct-led questions to gather insights from your people, Footdown quickly and easily takes the pulse of your business’s health and performance across a number of key topics.

Footdown uses a questioning system which harnesses the power of instinct. Respondents can’t sit on the fence with an answer from the middle of a scale. Instead there are only two answers to choose from so you’ll get much clearer results.

This isn’t an employee engagement exercise. Rather than assessing how your people feel in themselves, it’s about how they feel the company is doing and where management issues lie. This will give you a much richer sense of business performance than existing management data.

2. Analyse

Next the platform automatically aggregates and interprets the information, joining the dots to create a visual picture of what’s working and where potential problems might arise.

Individual pieces of feedback from your teams are only helpful to a degree. They are fragmented and need interpreting and that can only be done in context. For a true, focused picture, it’s essential to convert the signals into actionable insight.

Because Footdown is based on solid Sensemaking science, the platform can make connections between data sets to help paint a picture of what’s really going on in an organisation. This means that while the software is complex, the results it generates aren’t.

A graphic of a circle with some data in it
A graphic of a circle with some data in it

3. Report

Finally the reporting function provides a clear, visual representation of how the business is performing in key areas as well as opportunities to dive deeper and explore patterns.

Our unique lenses provide an overview of the four key management areas that we know are essential to complement existing business data and help CEOs manage more effectively: Performance Energy, Culture Climate, Motivation and Team Attributes. Take a top level view or filter by input criteria such as department function, location or employee seniority to get deeper insights.

The straightforward written reporting function provides direction as to where key challenges and opportunities might lie. This gives CEOs a target area in which to look for ways to get ahead of potential problems and maximise opportunities, enabling them to make critical decisions faster.

Footdown's reporting lenses

Footdown’s four reporting lenses

Each of our four lenses provides a snapshot of the way that people in an organisation – or part of an organisation – perceive attitudes, behaviours, capabilities and resources clustered around that lens topic.

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Performance Energy

Measures where people are contributing their energy

Every business goes through ups and downs. There are the building phases and the rise towards success, but success can also bring complacency which can lead to challenge, falling and eventually failing. This lens looks at how much energy is spent within the sweet spot of a successful organisation and how much energy is displaced by other activities.

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Culture Climate

Measures the underlying values of the organisation

Is your business inward or outward facing? Is it regulated or adaptable? Are people focused on creativity, cooperation, organisation or results? You might have your own ideas, but the Culture Climate lens will give you a picture of where people on the ground believe your organisation’s values lie – and how well embedded they are within the business.

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Motivation

Measures the balance of support and challenge that leaders provide to their people

A low expectation environment coupled with low levels of support breeds inertia, but up the expectations without upping the investment and you create anxiety. Where support exceeds expectation, however, complacency sets in. This lens will show you how close your leaders are to creating the environment that is fit for what you are trying to achieve as a business.

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Team Attributes

Measures how close people are to having the qualities needed to perform effectively together

High performing teams are built on clarity of purpose, strength of relationships, a focus on outcomes and adaptability of working practices. This lens uses on-the-ground insights to highlight how strongly each attribute is present in your organisation. It isn’t about whether teams are working well together but rather whether people have the necessary attributes to create effective teams.

The Footdown diagnostic is a superb tool for getting quickly to the heart of the matter and allowing us to have the kind of conversations we might not ordinarily have.